The Leadpages affiliate program pays you when people you refer become paying Leadpages customers. It runs on PartnerStack, uses a 90-day cookie, is free to join and is open to bloggers, marketers, agencies and educators whether or not they use Leadpages themselves. The one thing to read carefully is the commission: Leadpages' own pages describe it in different ways, so this guide sets out what each official source says and what to confirm before you start promoting.
Leadpages Affiliate Program: Quick Facts
| Cost to join | Free; no Leadpages subscription required |
|---|---|
| Platform | PartnerStack (tracking, payouts and dashboard) |
| Commission | Described as 30% recurring and as up to $400 per referred customer; see the table below |
| Cookie | 90 days |
| Payouts | Monthly, by PayPal or bank deposit per the affiliate page |
| Approval | Applications reviewed for brand alignment |
Sources: leadpages.com/affiliates and Leadpages help center article 360009044771, checked on the update date above.
What Is the Leadpages Affiliate Program?

It is a referral partnership: you share a tracked link to Leadpages, and when someone signs up for a paid plan through it, Leadpages credits you with a commission. The main program page at leadpages.com/affiliates is aimed at content creators, bloggers, marketers, agencies and educators. It says there is no cap on how many customers you can refer and mentions performance bonuses and higher commission levels for top affiliates, without publishing the thresholds.
Leadpages is a sensible product to recommend if your audience runs small businesses, coaches, creators or paid ad campaigns, because every plan includes a 7-day free trial and plans start at $29 a month. Visitors can test it before they pay, which gives a referral a natural next step.
Leadpages Affiliate Commission: What Each Official Page Says
Leadpages publishes more than one description of the commission, and they do not match. Here is each source as it read on the update date of this guide:
| Official source | Date shown | Commission described | Other terms |
|---|---|---|---|
| Affiliate page (leadpages.com/affiliates) | Footer © 2026 | "30% recurring commission" (page summary) and "up to $400 per referred customer depending on the plan" | 90-day cookie, $50 minimum payout, paid on the 15th for the previous month |
| Help center, "Leadpages Affiliate Partner Program" (article 360009044771) | No date shown; uses the older Standard and Pro plan names | $100 per Standard and $200 per Pro sign-up in the first 90 days; $150 and $400 after keeping a 75% retention rate over 90 days | 90-day cookie, $5 cash-out minimum, commissions released 30 days after conversion |
| Affiliate landing page (ap.leadpages.com) | Footer © 2025 | "Up to $400 per referral" and "10-50% recurring commissions" | Applications through PartnerStack |
| Refer a Friend page (lp.leadpages.com/refer) | Footer © 2023 | 40% of a referral's first purchase, then 10 to 50% on renewals depending on engagement | Aimed at customers who are not affiliates |
| Leadpages blog post on the program | Updated February 4, 2026 (first published 2017) | "30% recurring commissions" | Describes an older sign-up route inside the customer account |
The pattern across sources is a mix of upfront payments per customer and recurring percentages, with the per-plan amounts in the help center tied to plan names that Leadpages no longer sells. Treat the affiliate page as the current headline offer and the program terms you accept in PartnerStack as the binding version. If the numbers matter to your plans, ask the affiliate team before you build content around a specific figure, and avoid quoting a commission rate to your own readers.
Cookie Length and Attribution
Both the affiliate page and the help center describe a 90-day cookie. The help article explains how credit is assigned: if a visitor clicks your link and buys within 90 days without clicking another affiliate's link, you are the affiliate of record. In practice that means the most recent affiliate click wins, so a reader who later clicks a different partner's link may be credited to them instead.
Two other rules affect tracking. Purchases made through your own link do not count toward your commissions, and custom link names may only use letters, numbers and dashes.
How Leadpages Affiliate Payouts Work
Commissions are tracked and paid through PartnerStack. The help article says a commission shows as Pending while Leadpages reviews it and is released 30 days after the customer converts, subject to verification, fraud checks and refunds. A refunded customer can therefore cancel a commission that has not yet been released.
On payment methods and minimums the sources differ again. The affiliate page lists monthly payouts by PayPal or direct bank deposit, a $50 minimum and processing on the 15th of each month. The help article describes withdrawing from the Commissions page to a bank account, PayPal or Stripe once you have at least $5. Your PartnerStack dashboard shows which options are open to you.
How to Join the Leadpages Affiliate Program

- Open leadpages.com/affiliates and choose Join the Affiliate Program to reach the PartnerStack application.
- Complete the application; the help center says it takes under five minutes. You do not need a Leadpages subscription or a minimum audience size.
- Wait for review. The help center says approval typically takes 24 to 48 hours, and the confirmation comes from PartnerStack by email.
- Click the verification link in that email, sign in to PartnerStack and accept the program terms on your dashboard.
- Copy your tracking link and marketing materials from the dashboard and connect a payout method.
Existing affiliates sign in through PartnerStack or the affiliate login address that Leadpages' help article lists, leadpages.com/affiliate-login. This is separate from the customer sign-in covered in Leadpages login help. Questions the help article does not answer go to the affiliate team address it lists, affiliates@leadpages.com. The program moved from Impact to PartnerStack in late 2021, so links or guides that mention Impact are out of date.
Ready to build your first page? Leadpages includes a 7-day free trial on every plan.
Start Free Leadpages TrialProgram Rules to Know Before You Promote
- No branded keyword bidding: paid ads on platforms such as Google, Facebook and YouTube are allowed with guidelines, but bidding on Leadpages brand terms is prohibited.
- No misleading claims: describe plans, prices and the trial accurately and keep them current.
- No lookalike domains: the referral terms bar domains with "Leadpages" in the root without permission.
- No cash back rebates to the people you refer.
- Brand fit: the help center says Leadpages accepts affiliates who advocate for the platform and do not significantly promote competing products, and it rules out black-hat tactics.
The full Affiliate Terms of Service, which you accept in PartnerStack, take precedence over any summary, including this one.
Leadpages Referral Links for Customers
Leadpages also runs a Refer a Friend page for customers who do not want to join as full affiliates. You enter your email, get a personal referral link and share it by email, social media or private message; after the first sale, PartnerStack emails you to claim an account where you track commissions. That page still mentions a 14-day trial for referrals, while the current pricing page offers 7 days, which is a sign it has not been refreshed recently. If you plan to refer more than the occasional friend, the main affiliate program is the better-documented route.
Agency, Technology and Certified Partner Options
The leadpages.com/partners page lists two programs beside the affiliate route:
- Agency Partner: for agencies that resell and implement Leadpages for clients. Listed benefits include white-label pages, priority support, co-marketing, revenue share and a client dashboard.
- Technology Partner: for software companies that integrate with Leadpages, with API access, an integration listing, co-marketing and technical documentation.
Searches for Leadpages experts, consultants or certified professionals usually lead to the Conversion Marketing Certification. A Leadpages blog post, updated March 2026, says the course is open for self-paced learning and that graduates earn the title Leadpages Certified Conversion Expert and a badge, with enrollment handled through ConvertedU. The help center points to a directory of certified professionals at ConvertedU. Check current price and availability there, because the original post dates from 2016. No Leadpages page documents anything called a "Leadpages Total Expert", and Leadpages does not list an official done-for-you build service on these pages.
How to Promote Leadpages as an Affiliate
The affiliates who do well with software programs usually answer questions buyers already have, rather than posting a bare link. Content that tends to fit Leadpages:
- Decision content: an honest review, a pricing breakdown and comparisons with tools your readers are weighing. See how this site structures its Leadpages review, pricing guide and alternatives roundup.
- Trial-focused content: explain what to build during the 7-day free trial so the referral has a reason to start now.
- Tutorials: show a real outcome, such as an opt-in page or a sales page, and link to the trial at the point a reader needs the tool.
- Your own bridge pages: if you build affiliate landing pages, the Leadpages for affiliate marketing guide covers bridge pages, review sites and building a signup page for your own affiliate program, and affiliate marketing website examples shows how successful sites are structured.
Keep plan prices and trial length current, since Leadpages has changed both over the years, and say clearly to your readers that you earn a commission, as advertising rules in many countries require.
Try Leadpages Before You Recommend It
Start a 7-day free Leadpages trial to see the builder, templates and checkout tools your readers will be using.
Start Free Leadpages TrialFrequently Asked Questions
What commission does the Leadpages affiliate program pay?
Leadpages' affiliate page describes a 30% recurring commission and says affiliates can earn up to $400 per referred customer depending on the plan. Its help center describes fixed amounts per sign-up instead. The terms you accept in PartnerStack when approved are the ones that apply.
How long is the Leadpages affiliate cookie?
Both the affiliate page and the help center describe a 90-day cookie. The help article adds that you are credited if the visitor buys within 90 days without clicking another affiliate's link.
Do I need a Leadpages account to become an affiliate?
No. The affiliate page says you do not need a current Leadpages subscription or a minimum audience size, though applications are reviewed for brand alignment.
How are Leadpages affiliates paid?
Payouts run through PartnerStack. The affiliate page lists monthly payments by PayPal or direct bank deposit with a $50 minimum, while the help article mentions bank, PayPal or Stripe and a lower cash-out minimum.
What is a Leadpages total expert?
Leadpages does not document any program called Total Expert. The closest official titles are the Leadpages Certified Conversion Expert from its marketing certification and the Agency Partner program.
Can I bid on Leadpages keywords in ads?
No. The affiliate page allows paid ads with guidelines but prohibits bidding on Leadpages branded keywords, and the referral terms also ban trademark bidding and cash back rebates.